Marketing Your First Indie Game: 12+ Tips from Developers
All thanks to the portal’s existing fan base and in-built tools to attract players! Let’s imagine that you have an online playable demo. Skip any irrelevant information to show your respect and ability to stick to the point. We’ve compiled a list of the most relevant ones to help you make it. 2. 2. io.
According to experts, very few indie developers make a profit from their products. Bigger studios account for about 80%+ of sales, thanks to their name and previous achievements.
But the niche’s newcomers and small teams have a lower chance of getting significant income. Roughly a little more than 1% make it commercially beneficial.
But that doesn't mean you can't succeed. Most failures can be traced to a poor indie game marketing campaign. And this is the key to success. It doesn’t matter what game you have: Steam-based, online, or mobile. No one will play it if it stays in the shadows. Even if it has revolutionary visuals, mechanics, and characters!
You have to let people know about it. There's lots of self-promotion strategies. We’ve compiled a list of the most relevant ones to help you make it.
Best Ways to Promote an Indie Game
1. Study Your Audience
5 tips on making a viral project.Master all the tricks a promoter needs to show the product from the brightest side. Stop relying on mere luck when it comes to creating hits. Make it to the top with hard work and an effective strategy.